Effortless Layering Menswear

The Tonsure Pre-Spring 2019 Range Boasts Relaxed Silhouettes

Danish fashion label Tonsure is prepared for Pre-Spring 2019 with a range of effortless pieces that are perfect for layering. The latest seasonal range delivers unique detailing including trousers worn over trousers, clashing plaid designs and camouflage prints on puffer jackets and oxford shirts. The silhouettes mainly take on a relaxed approach to exude a feeling of comfort -- this includes its loose-fitting shirts and hoodies.

In addition to its selection of apparel, the Tonsure Pre-Spring 2019 range also sees bucket hats and lanyards for iPhones, which both have the same adjustable strings seen on the jacket's sleeves. In terms of branding details, Tonsure accents its hoodies with embroidery, whilst the shirts and scarves see a patchwork of its bear logo.

Effortless Layering
Opportunity for innovative clothing designs that allow for easy and stylish layering.
Relaxed Silhouettes
Potential for comfortable and relaxed apparel designs for a laid-back aesthetic.
Unique Detailing
Chance for creative and eye-catching details in clothing, such as clashing prints and patchwork logos.

Industries Being Reshaped

Fashion
Fashion industry can explore new ways to create effortless layering designs and relaxed silhouettes.
Apparel Accessories
Opportunity for the development of adjustable accessories like bucket hats and lanyards.
Branding
Branding industry can engage in embroidered accents and patchwork logos for clothing and accessories.
SCORE
3.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 33%
Freshness 8%