Free People embraces the rebellious and unapologetic spirit of the tough girl with this Summer 1028 tomboy editorial, dubbed 'The Getaway Plan.' The featured clothing consists of lightweight and utility-driven outfits that are highlighted by a military color palette and tropical touches. From the Marjorie stripped statement pants and the bohemian embroidered Byron Bay shorts to the Palma printed one-piece swimsuit and the silky Fool Me Once sleep shirt, the tomboy editorial covers all its bases.
Celebrating the mixture of boyish spirit and independent elegance, Free People highlights the strong and self-sufficient female. Boasting additional references to boho-inspired clothing motifs, the Getaway Plan is a trustworthy guide to this season's top fashion trends.
Key Themes Behind This Trend
- Tomboy Fashion
- Opportunity for brands to create comfortable and stylish clothing for women who prefer a more boyish aesthetic.
- Military Color Palette
- Opportunity for makeup brands to incorporate military-inspired colors into their cosmetic collections.
- Boho-inspired Motifs
- Opportunity for home decor brands to design bohemian-inspired products that appeal to the tomboy aesthetic.
Where This Applies
- Fashion
- Opportunity for fashion brands to create tomboy-inspired clothing lines that cater to women who prefer a more boyish style.
- Makeup
- Opportunity for makeup brands to create military-inspired cosmetic collections that cater to customers looking for edgy and unique looks.
- Home Decor
- Opportunity for home decor brands to design bohemian-inspired products that appeal to customers who appreciate the tomboy aesthetic.
