TO-ORIST (pronounced tourist) is a brand that is based on exploration and seems to be a fan of unusual prints and patterns. Their Spring/Summer 2010 collection is full of florals, paisleys and safari-inspired animal prints.
Aside from their unique (and slightly bizarre) clothing, the TO-ORIST Spring/Summer 2010 collection is also completely handmade. Check out some of TO-ORIST's pieces in the featured gallery!
Implications - The Hypebeast website has a few definitions for TO-ORIST that including "A neurotic fixated on exploring unchartered territory whether physically or mentally with no limitation" and "sheer abnormality." It is clear that the brand wants to stand out among others by offering up floral, buttoned-down shirts and paisley-printed tees with unique zipper details.