There is nothing wrong with takeout lunches; for many cubies, it is a regular part of just about everyday. At last, someone has found a beautiful way to make takeout feel like a veritable special occasion.
Emma Smart created the award-winning designs for the supermarket chain, ASDA. As well as being attractive on the outside, the lunch boxes are even more so when opened up. The colorful designs invite the user to ditch the plastic knives and forks, and get out the best silverware. This makes even a mundane item, like takeout, take on some class, even if it’s (paper) dining ware.