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Professional Utilitarian Timepieces

The Timex x Alpha Industries Watch Has a Military Design

— March 5, 2020 — Fashion
The Timex x Alpha Industries Watch is a rugged collaboration timepiece that aims to deliver exceptional durability and versatility for wearers who lead active, demanding lifestyles. The timepiece features a military styling to speak to the brands' shared experience of making products for the military and features an anodized aluminum case in matte black. The watch is paired with a woven olive green strap to further enhance the military inspired design, while vibrant orange accents on the dial and band help to provide visual intrigue.

The Timex x Alpha Industries Watch is part of the increased popularity of tactical fashion products as more consumers seek out items that are built with durability and longevity in mind.
Trend Themes
1. Tactical Fashion Products - The Timex x Alpha Industries Watch is part of the increased popularity of tactical fashion products as more consumers seek out items that are built with durability and longevity in mind.
2. Rugged Collaboration Timepieces - The Timex x Alpha Industries Watch represents the growth of rugged collaboration timepieces, providing business opportunities to create durable and versatile watches for active and demanding lifestyles.
3. Military-inspired Design - The Timex x Alpha Industries Watch showcases the continued demand for military-inspired designs, presenting an opportunity for businesses to offer products with anodized aluminum cases and vibrant accents.
Industry Implications
1. Fashion Accessories - The collaboration between Timex and Alpha Industries highlights the potential for growth and innovation in fashion accessories, particularly in the tactical fashion sector.
2. Watch Manufacturing - The Timex x Alpha Industries Watch exemplifies the need for watch manufacturers to create timepieces that combine durability and style, presenting an opportunity for disruptive innovation in the industry.
3. Military Gear Suppliers - The military-inspired design of the Timex x Alpha Industries Watch suggests a potential market for suppliers to offer components and materials for the production of similar rugged collaboration timepieces.
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