Plant-Powered Cryotherapy Sprays

TIDL Sport is a New Sports Recovery Line by Conor McGregor

TIDL Sport is the innovative new sports recovery line by Conor McGregor and it encapsulates his core brand pillars: Tenacity, Intensity, Dedication and Lifestyle. The brand's debut product, the TIDL Sport Plant-Powered Cryotherapy Topical Spray, is formulated to deliver targeted, instant relief with 360-degree spray technology. Powered by plants, the tropical spray uses ingredients like hemp plant-derived extracts and it provides a cooling relief.

As McGregor describes: "When people hear recovery, they think it's just about pain relief or sore muscles, but it's so much more than that. I look at it as more of a preparation for my next work out as opposed to relief from the last one." Although McGregor announced his retirement in June 2020, he later described that this was due to frustration. Now, Conor McGregor is on set to make his return, better than ever, for the January 23rd main event at UFC 257.

Plant-based Sports Recovery
There is an opportunity for companies to develop a line of plant-based sports recovery products that deliver targeted relief and promote better preparation for future workouts.
360-degree Spray Technology
Companies can develop products that utilize 360-degree spray technology to deliver targeted relief and improve the application experience for users.
Hemp-derived Extracts
There is an opportunity to create products that incorporate hemp-derived extracts as a key ingredient for their soothing and cooling properties.

Industries Being Reshaped

Sports and Fitness
The sports and fitness industry can benefit from the development of innovative plant-based and 360-degree spray technology sports recovery products.
Herbal and Plant-based Medicine
The herbal and plant-based medicine industry has an opportunity to incorporate hemp-derived extracts into their products for their soothing and cooling properties.
Personal Care
The personal care industry can develop innovative products with 360-degree spray technology that deliver targeted relief for sore muscles and promote overall wellness.
SCORE
6.5 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 88%
Activity 98%
Freshness 10%

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