Disney+ will offer a three-year subscription discount for its streaming service. The three-year subscription offer reduces the price significantly, which makes it $3.92 monthly, which is reduced from the original $6.99 per month price point. This brings the total price of the three-year subscription to $140.97. The discount will be offered to members of the D23 fan club. The reduced price was initially offered to those who attended the D23 Expo, but since then the discount streaming rate will available to consumers until September 1st.
The promotion will help Disney build up a subscriber base for its new streaming service. If the discounted rate can draw people in, then Disney will have a significant customer base for a three-year time period. This would allow Disney to focus more on building up its service.
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