Theatrical Beauty Editorials

BEAUTY SCENE's La Comedia Series Spotlights Vivid Clown Makeup

Léa Gendrot captures 'La Comedia,' a theatrical beauty series that features models Tom and Salma. Posing in fun wigs and dramatic clown makeup, the duo is lensed against a set of vivid, studio backdrops and is styled by Martine Gendrot.

Martine dresses Tom and Salma in bold and sculptural clothing picks that are equally as daring as their circus-inspired makeup. This theatrical beauty feature celebrates the fashion industry's newfound appreciation for hair and makeup that makes a statement rather than appearing understated.

Hair and makeup for La Comedia are courtesy of Kevin Jacotot and Helena Henrion who experiment with eye-catching and dramatic wigs and cosmetic applications that are playful and non-traditional in their overall look and feel.

Theatrical Beauty
New opportunities for theatrical beauty products and services in the fashion and entertainment industry
Bold Makeup
Increasing demand for bold and non-traditional makeup products and services in the beauty industry
Sculptural Clothing
Emerging trend of sculptural clothing with bold styles and designs in the fashion industry

Industries Being Reshaped

Fashion
Opportunities for fashion industry to integrate theatrical beauty and bold makeup in clothing designs
Beauty
Growing demand for non-traditional and bold makeup products and services in the beauty industry
Entertainment
Opportunities to incorporate theatrical beauty and bold makeup in the entertainment industry, especially in movies, theater, and circus shows
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 92%
Activity 70%
Freshness 8%

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