The Eatery app is a clever new photo app that aims to make users healthier. Users take photos of their diet and track their choices over time to see whether their choices are getting healthier or not.
The Eatery app has a social component where users can share their food choices with friends. The early adopters will need to take a photo of everything that they eat in a day for the app to hit critical mass. This is a great concept to try and encourage healthy eating behavior.
Implications - Consumers are eager for technology that can help them make better decisions and improve health. Companies should consider offering products that help improve the overall health and well-being of consumers.