Japanese illustrator Tatsuya Nottsuo has produced some of the sweetest looking illustrations. These awesome pieces feature tentacled and winged beasts along with eerie robed demons.
Tatsuya Nottsuo has done an amazing job creating a freaky atmosphere to go along with his creatures. His use of color and tone is impeccable, emphasizing and enhancing the characters. These illustrations look like they came right out of a nightmare, or an awesome sci-fi graphic novel.
Implications - Consumers are fascinated by ghoulish imagery because it provides viewers with a sense of escapism. Consumers rely on these sensations as a form of stress relief. Since consumer demand for escapism is always high, corporations may consider utilizing monstrous imagery in media campaigns to attract customers.