Striking Flecked Running Shoes

COMME des GARÇONS SHIRT and ASICS Drop the TARTHER Sneaker

COMME des GARÇONS SHIRT works in collaboration with ASICS and finally drops the Spring/Summer 2021 pack of Tarther sneakers. The running shoes are detailed with metallic flecks and the silhouette has garnered attention in Japan, which is essentially the sportswear label's Tiger Runner from 1983.

The sneakers have rich tonal quarters and heel sections, offered in the colors of either purple or blue. The aforementioned gold specks add more vibrant looks to the shoe model. The retro functional silhouette is crafted from white mesh and leather materials along with a contrasting black suede. To follow through with the tonal gold details, the branding accents on the tongue are also done in a gold hue to reference the contributing efforts.

Image Credit: COMME des GARÇONS

Metallic Running Shoes
Opportunities for developing more athletic footwear products with eye-catching metallic elements.
Retro Sneaker Comebacks
Opportunities for reimagining and reintroducing classic sneaker designs with modern elements and materials.
Collaborative Fashion Footwear
Opportunities for creating new fashion products by combining traditional fashion houses with athletic footwear brands.

Where This Applies

Athletic Footwear
Developing cutting-edge athletic footwear designs with new materials and technologies to appeal to fashion-conscious consumers.
Fashion
Exploring collaborations between fashion houses and athletic footwear brands to create new and innovative products.
Sportswear
Updating classic sportswear designs with modern elements to appeal to younger consumers.
SCORE
0.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 9%
Activity 4%
Freshness 10%

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