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Reading Pens

Talky Talky by Gemkids Horizon Helps Teach Kids How to Read

— June 2, 2009 — Tech
Talky Talky by Gemkids Horizon is the reading pen that helps teach kids how to read.

Press the pen down on certain words in special books by Gemkids Horizon, and the pen will read the word out loud.

Talky Talky also comes with a flash memory card that stores the words it reads.

This pen also works well for music training, learning other languages and braille.

Implications - Parents in contemporary society are inundated with products that claim they have the ability to improve a child's cognitive function. This has created a new consumer base. Corporations can capitalize on this market by creating simple products marketed towards kids learning to read or write at a young age. Products that are colorful and purport to help a child's learning process will benefit from parents looking to give their kid an extra edge.
Trend Themes
1. Interactive Reading Tools - There is a trend towards interactive reading tools like Talky Talky that help teach kids how to read by pronouncing words out loud.
2. Multifunctional Learning Devices - The rise of multifunctional learning devices like Talky Talky presents an opportunity for companies to create products that can be used for music training, language learning, and braille education, in addition to reading.
3. Simplified Educational Products - The demand for simplified educational products for children learning to read creates an opportunity for companies to create colorful, engaging tools like Talky Talky that provide an extra edge in the learning process.
Industry Implications
1. Edtech - The EdTech industry can innovate by developing more interactive reading tools and multifunctional learning devices for young children.
2. Children's Publishing - Companies in the children's publishing industry can capitalize on the trend towards simplified educational products by creating books that are compatible with interactive reading pens like Talky Talky.
3. Toy Manufacturing - Toy manufacturers can tap into the market of educational toys by creating colorful and engaging products like Talky Talky that assist children in their learning journey.
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