The TAG Heuer Tesla Roadster is an Eco-Timepiece Triumph
Michael Hines — March 5, 2010 — Autos
References: teslamotors & gizmag
Watch out (pun intended), the TAG Heuer Tesla Roadster is here and it's badass. This car is a perfect example of luxury cross-branding. TAG Heuer is the ish when it comes to watches, and Tesla Motors owns life in terms of epic eco-cars.
The TAG Heuer Tesla Roadster is actually an expensive P.R. stunt for a new TAG Heuer "concept" watch that is going to be unveiled on March 18th. An awesome car to promote a watch. I'm in for the win. Peep the links to learn more.
The TAG Heuer Tesla Roadster is actually an expensive P.R. stunt for a new TAG Heuer "concept" watch that is going to be unveiled on March 18th. An awesome car to promote a watch. I'm in for the win. Peep the links to learn more.
Trend Themes
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Luxury Cross-branding — Opportunity for luxury brands to collaborate and create unique products to target high-end consumers.
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Eco-luxury — Opportunity to merge sustainability and luxury to create eco-friendly high-end products.
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Innovative PR Stunts — Opportunity to think outside the box and create unique and attention-grabbing PR campaigns.
Industry Implications
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Luxury Watch Industry — Opportunity to collaborate with other luxury brands to create unique and high-end products
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Automotive Industry — Opportunity to target eco-conscious luxury consumers through innovative collaborations with luxury brands
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Marketing and Advertising Industry — Opportunity to create attention-grabbing and innovative PR campaigns for brands and products
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