Super Snack Time releases two new additions to its line of epic treats — the Bacon in a Bag and the Taco in a Bag. Exclusively sold at 7-Eleven, the company is founded by Harley Morenstein who is the founder of Epic Meal Time. As a result, the two brands inform each other. Each snackable treat by Super Snack Time is inspired by recipes and experiments by Epic Meal Time.
Since the immense success of 'Pizza in a Bag,' Morenstein takes the company on a journey to explore new flavorful jerky infusions. One of them is Taco in a Bag. The product is ideal for an afternoon snack, whether one is at work or on an adventure. The recipe boasts a mashup of carne asada tacos and beef jerky that have been seasoned to perfection.
Key Themes Behind This Trend
- Hybrid Flavor Jerky
- Opportunity for companies to experiment with unique jerky flavors and create hybrid flavors.
- Snackable Treats
- Opportunity for companies to create convenient and flavorful snackable treats for on-the-go consumption.
- Infused Jerky
- Opportunity for companies to experiment with different flavor infusions for jerky products.
Where This Applies
- Food and Beverage
- Food companies can develop and market flavored jerky treats and snackable treats for wider distribution.
- Convenience Stores
- Convenience store chains can collaborate with food companies to offer exclusive snackable treats and jerky flavors that cannot be found elsewhere.
- Outdoor Adventure
- Companies can market snackable treats and jerkies as convenient food items for outdoor adventures and on-the-go consumption.
