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Electronic Music-Inspired Capsules

Syndicate Original Drops Its Latest 90s-Focused Line for SS18

— April 24, 2018 — Fashion
Ukranian fashion label Syndicate Original drops its latest seasonal offerings for Spring/Summer 2018. The entire collection centers around the era of the 90s and the prevalent culture of D.I.Y. activities and electronic music. This inspiration is translated through the range of evocative collage imagery adorning the streetwear staples. There are silhouettes including hoodies, t-shirts, button up shirts, and crewneck sweaters.

The new Syndicate Originals Spring/Summer 2018 collection balances chaotic graphic imprints with references to Japanese history. The unique blend of Japan culture, rave music, and literature results in captivating visuals. Some notable items from the range are t-shirts that boast ramen motifs as a nod to the Japan influence, the label's Symbols hoodie, and the Asid crewneck sweater with appliqué details. The collection is available online and at Syndicate Original's concept location.
Trend Themes
1. 90s-inspired Fashion - The 90s-focused line by Syndicate Original presents opportunities for brands to tap into the nostalgia trend and create retro-inspired clothing collections.
2. D.I.Y. Culture - The incorporation of D.I.Y. activities in Syndicate Original's Spring/Summer 2018 collection opens up possibilities for brands to explore the growing market for customizable and personalized fashion.
3. Collage Imagery - The use of evocative collage imagery in Syndicate Original's line highlights the potential for brands to embrace innovative and visually striking graphic designs in their clothing collections.
Industry Implications
1. Fashion Retail - The 90s-inspired fashion trend creates opportunities for retail companies to attract customers by offering clothing that taps into nostalgia and the cultural zeitgeist of that era.
2. Streetwear - Syndicate Original's Spring/Summer 2018 collection presents disruptive innovation opportunities for streetwear brands to incorporate elements of D.I.Y. culture and collage imagery to stand out in the market.
3. Fashion Accessories - The use of collage imagery in Syndicate Original's collection suggests innovation opportunities for fashion accessory brands to create distinctive and eye-catching designs that resonate with consumers.
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