Korean Airlines was recently voted one of the best companies when it comes to food offerings, a title likely earned with its in-flight sushi meals. For many, sushi dinners are reserved for special outings with freshness being a crucial concern for most foodies.
Offering Japanese, Chinese and Korean menu versions -- featuring fresh and authentic options -- Korean Airlines serves up bento boxes with creations like ginseng chicken soup and traditional dongchimi noodles along with handcrafted sushi rolls and tempura servings.
Each in-flight bento box is served with a cup of tea and a traditional dessert but the airline's premium passengers are also given access to a Celestial Bar that offers an array of delicious craft cocktails.
Why This Trend Is Growing
- In-flight Gourmet Meals
- Opportunity for airlines to offer high-quality, fresh and authentic meals to enhance the travel experience.
- Asian Fusion Cuisine
- Potential for restaurants and catering services to create menus that combine Japanese, Chinese, and Korean flavors for a diverse culinary experience.
- Premium In-flight Amenities
- Possibility for airlines to provide exclusive bars and craft cocktails to enhance the premium travel experience for passengers.
Industries Being Reshaped
- Airline Catering
- Opportunity for catering services to specialize in creating gourmet meals for airlines, particularly focusing on fresh and authentic options.
- Restaurant Industry
- Trend for restaurants to incorporate Asian fusion cuisine into their menus, offering a variety of flavors to attract a diverse range of customers.
- Airline Hospitality
- Potential for airlines to invest in premium in-flight amenities, such as exclusive bars and craft cocktails, to provide a more luxurious travel experience.
