Chromatic Casual Footwear

The Supra Wrap Shoe Comes in All the Colors of the Rainbow and More

The Supra Wrap Shoe is a simplistic release from the popular shoe company. Designed to be a modern update to the classic low-top silhouette, the Supra Wrap Shoe features an all-canvas upper with a vulcanized outsole construction.

What's really great about the Supra Wrap Shoe is that it comes in so many different colors; if you bought every shade in the collection, you could go almost two weeks without wearing the same pair. The Supra Wrap Shoe is available in a whopping 12 different colorways, including red, royal, purple and yellow.

You could definitely replace all of your summer footwear with the multiple colors of the Supra Wrap Shoe. The rainbow is jealous that it doesn't have this many colors.

Colorful Casual Footwear
Opportunities for manufacturers to offer shoes with a wide spectrum of colors to increase product variety and appeal to customers
Simplistic Silhouettes
Simplicity in design can appeal to individuals seeking minimalist style and a break from overly ornate fashions
Canvas Sneakers
Increasing popularity of canvas shoes, especially among younger generations, presents a growth opportunity for canvas shoe manufacturers

Sectors Adopting This

Footwear
Footwear manufacturers can capitalize on the demand for vibrant, simple, canvas shoe designs to offer a wider variety of colors and options to consumers
Fashion
Fashion outlets can embrace the appeal of simplistic designs and bright colors to attract a demographic seeking an alternative to current, ornate fashion trends
Youth Merchandise
Youth-focused companies can take advantage of the growing popularity of canvas sneakers as a trendy and affordable alternative to traditional, high-end footwear options
SCORE
4.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 69%
Freshness 8%