Chewy Superfood Candies

'Bonga Foods' Packs the Power of Baobab Superfruit into Bite-Sized Chews

The superfood candies from 'Bonga Foods' pack 10 times the antioxidants of blueberries into chewy bite-sized portions. Harvested from African Baobab trees, these organic superfood chews are a healthy and socially conscious snack option.

The Bonga Foods line consists of both chewable candies and organic powders made from the Baobab fruit. Because Baobab is naturally rich in fiber, potassium, vitamin C and antioxidants, these superfood products are a healthy and nutritious option. The chewable candies are perfect for salads, trail mix or a grab-and-go snack, while the powder can be added to smoothies, oatmeal or yogurt for a natural superfood boost.

Bonga Foods works exclusively with local farmers in Sub-Saharan Africa to harvest the Baobab trees for its superfood candies and powders. By encouraging fair trade and ethical harvesting of the Baobab superfruit, the company is able to bring its nutritious products to consumers.

Baobab Superfruit Craze
Opportunity for businesses to create products featuring the nutrient-rich Baobab superfruit
Chewable Superfood Snacks
Opportunity for businesses to create healthy and convenient chewable snacks for consumers on-the-go
Ethical Sourcing
Opportunity for businesses to promote ethical farming practices and support fair trade in their supply chains

Who This Affects Most

Food and Beverage
Companies can develop new products with Baobab superfruit as a primary ingredient to tap into the health food market
Health and Wellness
Opportunity for companies to promote the health benefits of Baobab superfruit in their products and services to appeal to health-conscious consumers
Sustainability
Businesses can use the Bonga Foods model as an example to promote sustainable and ethical sourcing practices for their products
SCORE
5.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 60%
Freshness 8%

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