Family-Focused QSR Promotions

The Subway Family Takeout Special Offers Patrons a Free Sandwich

The Subway Family Takeout Special is being run by the QSR brand to offer patrons placing larger orders to maximize their value and easily feed larger groups. The deal will provide patrons with a free footlong sandwich of equal or lesser value with the purchase of two footlong sandwiches. The promotion can be taken advantage of by simply placing an order for takeout either in-store or in the drive-thru, where available.

The Subway Family Takeout Special helps to provide consumers with enhanced value and keep them coming in to place orders despite the dining rooms being closed in light of the COVID-19 pandemic. The promotion is available at participating locations, but only for a limited time.

Image Credit: Subway

QSR Family Takeout Specials
QSR brands are developing family-oriented takeout promotions in response to the COVID-19 pandemic, providing value for customers and maximizing larger orders.
Limited-time Promotions
Brands are using limited-time promotions to drive customer traffic and sales, such as the Subway Family Takeout Special offer.
Value-driven Deals
Offering customers value-driven deals, such as the Subway Family Takeout Special, can maintain customer engagement and loyalty during difficult times.

Who This Affects Most

QSR
QSR industry is developing family-focused takeout promotions in light of social distancing regulations, presenting an opportunity for innovative limited-time offers to continue driving sales.
Food and Beverage
The food and beverage industry is responding to the COVID-19 pandemic by creating value-driven deals and limited-time promotions that cater to families and large groups who are dining at home.
Fast Casual Dining
Fast casual dining establishments are challenged to innovate and develop family takeout specials in response to COVID-19 regulations, providing an opportunity for further differentiation and engagement with customers.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 72%
Freshness 9%