Heron Preston and Vip Released Streetwear for Dogs

 - Sep 28, 2018
References: veryimportantpuppies.dog & hypebae
In an effort to offer our four-legged friends the same fashions available to humans, Heron Preston has released streetwear for dogs.

Equal parts practical and stylish, this clothing line is as much for the dog's human counterparts as it is for the dog. The line was made possible through a collaboration between Heron Preston and V.I.P, which stand for Very Important Puppies. What's more is that most of these pieces are the dog iteration of the human-sized offerings, meaning an owner can match their furry friends. The line includes leashes, jackets, sweaters and more, all of which feature the brand's signature streetwear motifs and designs. The standout offering from the line is the lime green velour sweater, which reads 'VIP."