Dangerously Dramatic Editorials

The Stockholm S/S/A/W 2012 Photoshoot Stars Theres Alexandersson

The Stockholm S/S/A/W 2012 editorial may be dangerously dramatic, but that won't deter people from flipping through it for some fall and winter inspiration. From shimmering sequinned blazers to studded corset-like belts and sheer fabric skirts, this photoshoot will encourage people to experiment with various textures and layers.

Shot by Swedish photographer Benjamin Vnuk, the Stockholm S/S/A/W 2012 editorial specifically showcases local fall collections based in Sweden. It stars model Theres Alexandersson alongside male model Bo Develius. Stylist Oscar Lange outfitted the Swedish stunners in designs from such labels as Cheap Monday, Tiger of Sweden and Filippa K. Their edgy looks were perfected with transformative tresses by hairstylist Rudi Lewis and flawless faces by makeup artist Anya de Tobon. Overall, it is an editorial that will do Sweden proud.

Dangerously Dramatic Fashion
Opportunity for designers to explore bold and theatrical styles in their collections.
Experimentation with Textures and Layers
Room for businesses to create innovative fabrics and layered designs for the fall and winter seasons.
Local Fashion Showcases
Potential for fashion events highlighting and supporting local designers.

Who This Affects Most

Fashion Design
Disruptive opportunity to create bold and theatrical styles in clothing collections.
Textile Manufacturing
Chance to develop new and innovative fabrics for layered and textured designs.
Event Planning
Opportunity to organize fashion events that highlight and support local designers.
SCORE
4.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 47%
Freshness 8%

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