Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Seaside Normcore Editorials

Stephanie Joy Field Stars in this Sophisticated WSJ Magazine Feature

— June 24, 2014 — Pop Culture
Stephanie Joy Field stars in this beach-side editorial for WSJ Magazine's latest issue. The model is captured by photographer Daniel Riera's lens for the 'Easy Breezy' fashion story that graces the publication's July/August 2014 issue.

Embracing modern minimalism, the 'Easy Breezy' image series for WSJ Magazine features styling by Vanessa Traina who dresses her model muse in monochromatic and ambiguous pieces. The elegant ensembles range from dresses to layered separates that evoke the essence of normcore, fashion's latest movement that rejects clothing with a loud and eye-catching statement.

Instead normcore is all about minimalism and is a nod to 90s nostalgia. Instead of focusing on ornamentation and eye-catching prints, Stephanie Joy Field's latest feature highlights simplistic pieces that marry aesthetics with functionality.

Trend Themes
1. Modern Minimalism - The 'Easy Breezy' fashion story embraces modern minimalism, offering opportunities for minimalist fashion brands to disrupt the market.
2. Normcore Movement - The editorial highlights the normcore movement, presenting an opportunity for fashion brands to cater to the growing demand for minimalistic and functional clothing.
3. 90s Nostalgia - Stephanie Joy Field's feature taps into the 90s nostalgia trend, creating an opportunity for brands to reintroduce and reimagine past fashion styles and aesthetics.
Industry Implications
1. Fashion - The fashion industry can leverage the 'Easy Breezy' editorial's focus on modern minimalism and normcore to create disruptive fashion lines and marketing strategies.
2. Photography - The 'Easy Breezy' editorial presents an opportunity for photographers to explore and capture the essence of modern minimalism and normcore in their work.
3. Publishing - WSJ Magazine's 'Easy Breezy' editorial showcases the potential for publishers to create content and features that cater to the growing interest in minimalistic and nostalgia-driven fashion trends.
2.9
Score
Popularity
Activity
Freshness