Japanese retailer Felissimo put together a set of stationary tabs geared specifically to cat lovers that creatively showcase the cuddly felines in sticker form climbing up and down the pages the tabs are adhered onto. The stickers are ideal for flagging important pages, passages or illustrations using cheeky felines that look as though they are playing on the pages.
The cute stationary tabs are ideal for pet owners that love to express their adoration for animals through their accessories. The stickers range in size and shape displaying an array of cat breeds and their behavior. The tabs depict cats poking out, climbing along the sides of and standing on top of the pages they are stuck to.
Key Themes Behind This Trend
- Animal-themed Stationery
- Creating stationary products that incorporate adorable animal designs, such as climbing cats, offers a unique and appealing way for cat lovers to express their love for their pets.
- Interactive Sticker Products
- Developing stickers that go beyond their traditional use, such as using them as tabs on pages, creates a more engaging and interactive experience for consumers.
- Personalized Accessories
- Catering to pet owners who want to showcase their love for their furry friends, offering customized accessories featuring different cat breeds and behaviors presents a disruptive opportunity in the market.
Where This Applies
- Stationery
- The stationery industry can explore incorporating innovative and playful designs, like climbing cats, to attract a larger audience of animal lovers.
- Pet Products
- By expanding the range of personalized pet-related accessories, the pet products industry can tap into the growing market demand for unique and expressive items.
- Design and Printing Services
- Providing services that allow customers to create their own custom sticker tabs, featuring their beloved pets or animal-themed designs, can offer a disruptive innovation opportunity for design and printing companies.
