Intergalactic Film Crew Parkas

The Columbia Star Wars Empire Crew Parka is Ultra-Warm

The Star Wars Empire Crew Parka has been unveiled by Columbia as a new winter weather garment for fans of the intergalactic franchise to wear when looking for a geek-chic way to stay warm when the temperature drops.

The jacket is inspired by the parka originally worn by the crew who filmed Star Wars: Episode V - The Empire Strikes Back in Norway for the iconic beginning of the film that takes place on the ice planet of Hoth. The jacket promises optimal warmth thanks to the Omni-Heat thermal-reflective lining that will accelerate your body's natural ability to stay warm.

The Star Wars Empire Crew Parka from Columbia is limited-edition with just 2,000 examples available for purchase at $500, 30 of which are signed by Luke Skywalker actor Mark Hamill himself.

Geek Chic Winter Wear
Opportunities for fashion industry to create limited edition winter wear inspired by popular culture franchises such as Star Wars.
Customized Thermal-reflective Lining
Opportunities for textile industry to innovate and create customized thermal-reflective lining for winter wear that can accelerate body's natural ability to stay warm.
Limited Edition Merchandise
Opportunities for entertainment merchandise industry to create limited edition products inspired by classic movies/TV shows.

Industries Being Reshaped

Fashion
Fashion industry can create limited edition winter wear inspired by popular culture franchises such as Star Wars.
Textile
Textile industry can innovate and create customized thermal-reflective lining for winter wear that can accelerate body's natural ability to stay warm.
Entertainment Merchandise
Entertainment merchandise industry can create limited edition products inspired by classic movies/TV shows.
SCORE
5.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 64%
Freshness 8%

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