The Star Trek Bathrobe Will Make You Feel at Home on the USS Enterprise

 - Feb 26, 2011   Updated: Aug 10 2011
References: thinkgeek
The Star Trek Bathrobe is a must-have garment for any homebody that loves the classic science-fiction show. This soft and warm terrycloth robe features department insignias on the left breast and your rank embroidered on the sleeve.

If I was aboard the USS Enterprise, this would be my go-to outfit. The Star Trek Bathrobe is available in either a blue or gold color, mimicking the colorways of the science department and commander uniforms.

Implications - A giant enterprise such as Star Trek has much to gain by creating products such as this for their giant fan base. By releasing products that allow the consumer to connect with their favorite show or movie, the business can better affect the buyer on an emotional level.