Jeff Staple works with Liz Beecroft join forces to create a new collection under Staple Pigeon that brings awareness to mental health. Staple is a fashion and graphic designer, and Beecroft is a psychotherapist and social worker. The duo join forces to launch a set of apparel and accessories entitled 'A Staple of Your Well-Being.' It features a graphic tee, a wellness journal, pill box, hoodie, and a stress reliever toy shaped like a pigeon.
To launch the collection, the two had a conversation about the topic of mental health. Jeff opened up about his experience and how he managed stress throughout his career. In a press release, Beecroft states, “By collaborating on this collection with Jeff, we’re breaking down the stigma behind the topic of mental health especially within the streetwear space. It’s okay to be honest and real about your feelings and what we go through.”
Image Credit: Staple, Menti Sesh
Why This Trend Is Growing
- Mental Health Fashion
- Fashion brands or designers collaborating with healthcare professionals to create collections that raise awareness about mental health.
- Wellness Accessories
- Designing accessories like pill boxes and stress relief toys that cater to people's mental wellness needs.
- Stigma-breaking Strategies
- Socially driven innovation to break down the stigma surrounding mental health in various industries.
Industries Being Reshaped
- Fashion Industry
- Collaborating with mental health experts in the design process and promoting mental health awareness through fashion merchandise.
- Healthcare Industry
- Innovating products that cater to people's mental health needs and working with designers to create wellness accessories.
- Social Work Industry
- Partnering with designers to promote the importance of mental health in their respective industries and communities.
