In a pool of conventional perfect circle watch faces, square watches stick out like a sore thumb. The nontraditional BN0042 rounded square watch by Braun has a digital and futuristic appeal due to its square face, but delivers the classic analog functions. This fusion is what makes this piece particularly eye catching.
The square face, which is 36mm by 36mm in size, is attached to a leather strap. It is available in black and gray. It's also waterproof and can resist up to 50 meters underwater. The mineral glass face is scratch resistant and comes with a guarantee of two years.
Designed by Dieter Rams, the head of designer of Braun, the BN0042 flaunts its form as well as function. Much of the collection designed by Dieter Rams is minimalistic, abiding by the belief that less is more.
Key Themes Behind This Trend
- Square Watch Faces
- Designing square watch faces with digital and futuristic appeal presents opportunities for unique and eye-catching timepieces.
- Waterproof Watches
- Developing waterproof watches that are stylish and sleek, like the BN0042 by Braun, opens up market potential for durable and fashionable timekeeping accessories.
- Minimalistic Design
- Embracing a minimalistic design approach, as seen in the Dieter Rams collection, creates disruptive innovation opportunities for sleek and functional watch designs.
Where This Applies
- Fashion Accessories
- The fashion accessories industry can capitalize on the trend of square watch faces by offering unique and trendy timepiece options to consumers.
- Watch Manufacturing
- The watch manufacturing industry has the potential to tap into the demand for waterproof watches and produce stylish, yet durable, timekeeping products.
- Industrial Design
- The industrial design industry can explore disruptive innovation opportunities by incorporating minimalistic design principles into various product categories, including watches.
