Shake your fist at Twitter as much as you want but we can’t deny that the Twitter model has its uses. Case in point: the Sprouter online community, a Canadian startup, is applying the concept to help small business owners.
Essentially, the Sprouter online community invites entrepreneurs to share, support and collaborate with each other through common goals and business topics. The Sprouter online community founder and CEO, Sarah Prevette, sheds light on the basis behind their Twitter-inspired platform:
The power of social networking by individuals has been made more than evident, and Sprouter is striving to create that same sense of community and sharing for entrepreneurs. Entrepreneurs face struggles on a daily basis—from how to get funding to the best business tools to use. Sprouter can provide the forum for real-time networking and collaboration so everyone can benefit from mistakes and successes.
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