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Baggy Business Fashion

The Spring 2011 Zara Lookbook is Chic and Simple

— February 13, 2011 — Fashion
The Spring 2011 Zara lookbook is bright, basic and non-fussy. Forty-year-old British supermodel Stella Tennant looks as fab as ever in the line's bold, bright pieces and baggy business fashion.

The Spring 2011 Zara lookbook features almost all solid colors with the exception of a pair of striking patterned pants with a bow-tie belt. A lot of the fits are baggy and loose -- they look pretty darn comfy.

Implications - Baggy fashions are gaining consumer appeal as they are a reflection of the masculinization of femininity. Comfort is the driving force behind this role reversion; while corsets and other highly uncomfortable fashions suited women in the past, contemporary women are looking to dress in looser fitting, masculinized fashions that maintain style and comfort.
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