StubHub Music's Latest Update Brings Customization with Spotify Integration

 - Mar 19, 2015
References: & adweek
In order to increase the value of its app, StubHub introduced an update that now allows Spotify integration. By sharing a personal Spotify library, this means that StubHub app users are able to get personalized recommendation lists for music and upcoming venues. With Spotify now a feature of this ticketplace marketer's app, this is also a valuable tool for curious people to play an unfamiliar song on the spot when scoping out new shows. Rather than hearing just a snippet of a song, Spotify premium members are even eligible to stream full-length versions of tracks.

By crafting more personal experiences for its users, everybody wins—concert tickets get sold, artists get the pay and exposure they deserve and fans get to hear more of the music they love.