Glossier will soon be launching a spot treatment for acne that takes the form of a pen that dispenses a translucent formula that can be rolled over or applied under one's makeup.
The new product is described as a "breakout eraser" that is packed with naturally antibacterial tea tree oil, soothing cucumber extract and benzoyl peroxide. The product is clickable, so that the desired amount of product can be dispensed via the cooling, antimicrobial steel rollerball.
As Melissa Souto, Glossier's director of product marketing and development, describes "We started to think about how treating zits tends to be a private affair—something you wait to deal with until you can apply that thick, visible spot treatment at home." The innovative Zit Stick is a portable solution that can be used quickly, anywhere for an on-the-go, as-needed treatment.
Why This Trend Is Growing
- Portable Spot Treatment
- The pen-like acne treatment offers a portable and discreet solution for on-the-go spot treatment.
- Translucent Formulas
- The use of translucent formulas in acne treatment products provides an innovative and seamless application process.
- Antimicrobial Rollerball
- The clickable pen with an antimicrobial rollerball dispenser offers a hygienic and convenient way to apply spot treatment.
Industries Being Reshaped
- Beauty and Skincare
- The beauty and skincare industry can explore the creation of portable and discreet spot treatments that cater to consumers' on-the-go lifestyles.
- Pharmaceutical
- The pharmaceutical industry can incorporate translucent formulas and innovative dispensers into their acne treatment products to provide a seamless and effective user experience.
- Consumer Electronics
- The consumer electronics industry can create smart and portable devices that use antimicrobial rollerball dispensers for spot treatments, combining skincare and technology.
