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Simmering Pumpkin Curry Sauces

Trader Joe's New Spicy Pumpkin Curry Simmer Sauce Brings the Heat

— September 17, 2020 — Lifestyle
Just like its Mini Spicy Pumpkin Samosa, Trader Joe's new Spicy Pumpkin Curry Simmer Sauce combines the delicious fall taste of pumpkin with a bit of fiery heat. As Trader Joe's jokes, "Is there anything to which we won’t add pumpkin? Apparently not."

Trader Joe's new Spicy Pumpkin Curry Simmer Sauce is a ready-to-use curry sauce that can be used to prepare delicious Thai-style curries at home. The sauce is infused with spices like lemongrass, ginger, turmeric, cumin, and coriander, as well as pumpkin puree and coconut cream. This gives the sauce a creamy texture, that's completely vegan. The sauce also gives a deliciously spicy kick thanks to the red jalapeño puré—though the brand assures customers that it's "not overwhelmingly spicy."

Image Credit: Trader Joe's
Trend Themes
1. Pumpkin-flavored Products - Businesses can innovate by exploring unconventional pumpkin-based flavors and experimenting with different spice combinations.
2. Convenient Meal Solutions - Companies can capitalize on the increased demand for easy-to-prepare meal solutions by developing more ready-to-use sauces and condiments.
3. Vegan Products - The rise of veganism presents an opportunity for companies to create more plant-based alternatives, like Trader Joe's Spicy Pumpkin Curry Simmer Sauce.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the pumpkin spice trend and create new innovative products like pumpkin-based sauces and condiments.
2. Retail - Retail companies can take advantage of the demand for seasonal items and promote Thanksgiving-specific products to drive sales.
3. Meal Delivery Services - Meal delivery companies may expand their product offerings by including more pumpkin-flavored meal options, making use of fall season produce.
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