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Pirate-Inspired Boat Shoes

Sperry and NOAH Introduce Two Collaborative Footwear Silhouettes

— December 7, 2018 — Fashion
Sperry and NOAH work in collaboration once again, following their previous partnership this summer. The duo introduces re-imagined iterations of the signature '2-Eye Authentic' boat shoes and the '5-eye' sneakers. The latest capsule draws a strong inspiration from pirate culture and it is translated through a series of pirate-like logos.

The boat shoes are constructed from soft premium suede and leather materials in brown, accented with the iconic 'Jolly Roher' logo over the side panels. Additionally, there are branding details decorating the insoles accompanied by text that reads "Made in Maine USA." The 5-eye sneakers take on a low-ankle structure and are constructed from textile canvas materials in black with the same Jolly Roger logo on the outsoles. The sneakers boast co-branding accents throughout the tongue and the insoles.
Trend Themes
1. Pirate-inspired Footwear - Opportunity to create unique and themed footwear inspired by pirate culture.
2. Collaborative Capsules - Disruptive innovation opportunity to partner with different brands to create exclusive collaboration collections.
3. Premium Materials - Opportunity to create high-quality footwear using soft premium suede and leather materials.
Industry Implications
1. Footwear - Footwear industry can explore pirate-inspired designs and collaborations for their product offerings.
2. Fashion - Fashion industry can embrace the trend of incorporating pirate-themed elements into their collections.
3. Retail - Retail industry can capitalize on the demand for unique and themed footwear by stocking pirate-inspired products.
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