Osmom has launched four new sauce kits with Southeast Asian-based flavors called the Saucy Noodles line. The company was founded in 2020 by Vanessa and Kim Pham, who are first-generation daughters of Vietnamese refugees. They developed the sauces of its aromatics, seasonings, and oils to match the taste of Asian cuisine.
The Saucy Noodles come in four different flavor kits: soy garlic, coconut lemongrass curry, garlic black pepper, and chili sesame. The sauce kits contain genuine Southeast Asian ingredients with no artificial flavors, no preservatives, and no high-fructose corn syrup (HFCS). A standout sauce kit from the four offerings is the Coconut Lemongrass Curry Saucy Noodles which is made with genuine Thai ingredients, including karee curry paste, a mixture of dried red chilies, shallot, garlic, soybean oil, fresh turmeric, lemongrass, galangal, curry powder, kaffir lime, and more.
Image Credit: Osmom
Why This Trend Is Growing
- Authentic Southeast Asian Flavors
- There is an opportunity to create more authentic Southeast Asian flavors using high-quality and genuine ingredients.
- Health-conscious Sauce Kits
- There is an opportunity to develop more health-conscious sauce kits that exclude artificial ingredients and high-fructose corn syrup.
- DIY Meal Kits
- There is an opportunity to provide more DIY meal kits that offer consumers a chance to create meals with authentic and delicious Southeast Asian flavors at home.
Industries Being Reshaped
- Food and Beverage
- The food and beverage industry can take advantage of this trend by creating more Southeast Asian-based flavors and healthier, high-quality ingredients for their products.
- Meal Kit Delivery
- The meal kit delivery industry can take advantage of this trend by offering more DIY meal kits that focus on authentic and delicious Southeast Asian flavors.
- Grocery Retail
- The grocery retail industry can take advantage of this trend by offering more products that feature authentic Southeast Asian flavors and healthier, high-quality ingredients.
