Rapper Travis Scott teased sneakerheads this week when he posted to his Instagram a glimpse of the highly anticipated 'Solefly x Air Jordan 1 Low Carnivore.' In the past, Solefly and Jordan 1 collabs have produced some of the most exclusive, highly-coveted sneakers on the market, so it's no surprise that this sneak-peek stirred the streetwear community.
Inspired by the 1993' 'Nike Air Carnivore,' the sneaker appears to boast a unique camo print on the midsole. In addition, the shoe is said to borrow heavily from Nike SB Dunk Low 'Bison' 2003. In particular, borrowing its red, brown, and gray colorway. Based on the teaser image, shoppers can expect a bold and bright Air Jordan silhouette; one that combines the vibrant red of the 'Bison' with the 'Carnivore' camo, while keeping the shoe's uppers a stark jet black.
What's Driving This Trend
- Exclusive Sneaker Collaborations
- The partnership between Solefly and Air Jordan 1 is producing highly-coveted sneakers, providing opportunities for other brands to collaborate and release their own limited editions.
- Revamped Classic Sneaker Designs
- Sneakers that borrow heavily from original classics like the Nike Air Carnivore and the Nike SB Dunk Low 'Bison' 2003 have the potential to become new favorites, inspiring other brands to reinvent their own classic styles.
- Bold Colorways
- The vibrant red and unique camo print on the Solefly x Air Jordan 1 Low Carnivore may spark a trend for brightly colored sneakers in the fashion industry.
Who This Affects Most
- Fashion
- Fashion brands can take advantage of the hype around exclusive sneakers with bold designs to produce their own high-end, limited edition footwear.
- Footwear
- The sneaker industry could experiment with revamped designs of classic sneakers to compete with the growing trend of exclusive collaborations.
- Streetwear
- Streetwear brands can capitalize on the trend of bold-colored and limited-edition sneakers by partnering with artists to design new and exclusive collections.
