If you thought that the cream-filled sweetness of Hostess' Sno Balls couldn't get any more colorful, then check out the Snoballimus Prime candies for a taste of glory.
The play-on words of the Snoballimus Prime titled sweets is a nod to the one and only Optimus Prime of the Transformer's fame. To help promote Transformers 3, Hostess has decided to inject even more color into their dessert cakes by decorating them in the theme of Autobot's fearless leader. The coconut flakes are now blue, the white dominates most of the body and there's red filling on the inside. Not into Optimus Prime? Hostess also has a cupcake based on fellow Autobot Shockwave, who has now been renamed Chocwave for the purposes of scrumptiousness.