The Smurfs movie is going full throttle in its attempts to market itself and no product is off of bounds -- including the Smurfs silhouette watch. Available from Parisian boutique Colette, the Smurfs silhouette watch features a simple all-over design that Smurf fans are sure to love.
Showing off your Smurf street cred seems to be about all this watch is good for as the face features no numbers to help you tell what time it is. The Smurfs silhouette watch is available in Colette's online store for $115.
With a dizzying, yet dazzling print of our favorite blue little men, these watches are sure to be as successful as the box office hit was.
What's Driving This Trend
- Character-themed Watches
- Developing character-themed watches for popular franchises can attract dedicated fans and boost sales.
- Minimalist Watch Designs
- Creating watches with simple designs, devoid of traditional time indicators, offers a unique and fashionable twist on time-telling.
- Crossover Marketing
- Utilizing the popularity of movies and TV shows to promote and sell related products like watches can capitalize on fan enthusiasm.
Who This Affects Most
- Fashion Accessories
- The fashion accessories industry can tap into the demand for character-themed watches to expand their product offerings and attract new customers.
- Entertainment Merchandise
- The entertainment merchandise industry can explore opportunities to collaborate with popular franchises and create unique watch designs as collectibles for fans.
- Online Retail
- Online retail platforms can leverage crossover marketing tactics to increase sales and engagement by offering exclusive character-themed watches alongside related products.
