Mess-Free Skin Tint Sticks

The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick is Easy to Swipe

The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick is a uniquely packaged product that delivers the benefits of a skin tint in the form of a solid stick. This highly blendable formula nourishes and blurs, all the while delivering the benefits of murumuru butter and sodium hyaluronate for lasting hydration.

“I wanted to create that take-with-you-anywhere foundation that’s so easy to use, you can’t mess it up,” said founder Rihanna, “The stick format is so convenient, and the formula just melts into your skin for a smooth as-butter complexion that looks like your skin, just better.”

The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick can be found in 25 shades that are packaged in fully recyclable tubes that twist all the way up so that no product is wasted.

Mess-free Skin Tint Sticks
The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick offers a convenient and easy-to-use format for applying skin tint.
Blendable Formula
The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick features a highly blendable formula that nourishes and blurs the skin for a smooth complexion.
Sustainable Packaging
The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick is packaged in fully recyclable tubes, offering a more sustainable option in the beauty industry.

Industries Being Reshaped

Cosmetics
The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick showcases a disruptive innovation opportunity in the cosmetics industry with its mess-free, convenient format.
Skincare
The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick's blendable formula presents a disruptive innovation opportunity in the skincare industry, offering nourishing and blurring properties.
Packaging
The Fenty Beauty Eaze Drop Blur + Smooth Tint Stick's sustainable packaging demonstrates a disruptive innovation opportunity in the packaging industry to reduce waste and promote sustainability.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 54%
Activity 80%
Freshness 19%