Smith Optics, a company specializing in high-performance eyewear, has released the I/O Mag, a made-to-order pair of snow goggles designed to perfectly fit customers' unique facial geometry.
Customers order the I/O Mag through a specialty app that comes with a face-scanning feature. Users scan their faces and have their data sent to Smith Optics, which is used to build a wholly personalized pair of goggles. Using the new technology, Smith Optics hopes to eliminate some of the standard design flaws of traditional snow goggles, including light leaks, air gaps, and hot spots.
In addition, the I/O Mag frame comes with a 5X anti-fog inner lens and an interchangeable lens system, allowing users to quickly swap lenses depending on the weather conditions.
Image Credit: Smith Optics
What Makes This Trend Stand Out
- Made-to-order Goggles
- Companies can use face-scan technology to create custom-fit goggles that provide a better fit for individuals.
- Personalized Eyewear
- There is an opportunity for companies to create eyewear that is custom made for individuals based on their unique physical measurements or preferences.
- Interchangeable Lenses
- Companies can encourage consumers to personalize their snow goggles with interchangeable lenses, allowing for flexibility for various weather conditions, ultimately reducing costs for consumers in the long run.
Sectors Adopting This
- Sporting Goods
- Sporting goods companies can implement personalized, made-to-order products and interchangeable accessories to offer a better fit and improve user experience in various sports.
- Eyewear
- The eyewear industry can integrate face scanning technology to assist customers in finding the perfect fit for their glasses, reducing fit issues and improving comfort.
- VR/AR
- Virtual and augmented reality companies can develop headsets that utilize face-scanning technology to personalize the fit and viewing experience to each individual, improving overall user comfort and satisfaction.
