Alessio Pozzi and Viktor Gabel star in the ‘Smalltown Boys’ editorial exclusive for F****** Young! Online. The models are captured by photographer Riccardo Dubitante’s lens while posing in Brooklyn’s beloved diner locales and on its gritty street corners.
Styling for this fashion story is courtesy of Stefano Guerrini who dresses the model duo in a range of rugged staples with a retro flair. Structured coats, lightweight knits and colored varsity jackets are just some of the memorable fashions featured in this image series for F****** Young! Online.
The publication’s ‘Smalltown Boys’ editorial celebrates the character of Brooklyn and highlights retro-inspired menswear looks that are made contemporary for today’s generation. This image series also features visually vivid collage compositions that are made by layering colored and black-and-white photographs.
Key Themes Behind This Trend
- Retro-urban Fashion
- There is a growing demand for fashion that combines retro and urban styles for a new take on streetwear.
- Collage Photography
- Collage photography is becoming more popular in fashion editorials and can be used to create visually unique and dynamic marketing materials.
- Celebrating Local Culture
- Brands can tap into consumers' desire to celebrate local culture and incorporate it into their marketing campaigns for an authentic connection with their audience.
Where This Applies
- Fashion
- Fashion brands can explore incorporating more retro and urban-inspired styles into their collections for a unique twist on streetwear.
- Photography
- Photographers can explore using collage techniques in their work for clients looking for visually unique and dynamic marketing materials.
- Marketing
- Marketers can incorporate local culture into their campaigns for a more authentic connection with their audience.
