Sassy Pickup Trucks

The Skoda Funstar Concept Has a Fresh and Cheeky Appearance

You don't normally think of pickup trucks as being particularly fresh or sassy in their appearance, but if this is something you're into, you'll want to look into the Skoda Funstar concept. This pickup is based on Skoda's Fabia model and is designed to be boldly eye-catching.

The Skoda Funstar concept truck is powered by a 1.2-liter TSI petrol engine with 90 kW of power. It is equipped with a seven-speed dual-clutch gearbox. Green LED lights mounted below the sidebars give this vehicle a fun and spacey appearance, with LED lighting also used for the front headlights and taillights.

If this vehicle does end up coming to market as a production offering, it will surely appeal to a new segment of vehicle buyer that doesn't resemble the conventional pickup truck-driving stereotype.

Sassy Pickup Trucks
The Skoda Funstar concept showcases the potential for pickup trucks to have a fresh and playful design.
Bold LED Lighting
The use of vibrant LED lights in the Skoda Funstar concept demonstrates the trend towards eye-catching lighting design in vehicles.
Non-conventional Buyers
The Skoda Funstar concept has the potential to attract a new segment of vehicle buyers who are looking for a pickup truck with a unique and stylish appearance.

Who This Affects Most

Automotive Manufacturing
Automotive manufacturers can explore innovative design options to create pickup trucks that appeal to a wider range of customers.
Lighting Technology
The growing popularity of LED lighting in vehicles presents an opportunity for lighting technology companies to develop bold and distinctive lighting solutions for the automotive industry.
Marketing and Advertising
Marketers and advertisers can target non-conventional vehicle buyers and promote the unique features and design of pickup trucks like the Skoda Funstar concept.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 44%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X