Plumping Primer Creams

The Skin-Plumping Line Smoothing Perfecting Cream is a Skincare First

The newest addition to Lawless Beauty's beloved Forget the Filler range is the Skin-Plumping Line Smoothing Perfecting Cream, which unites skincare and makeup benefits. This new plumping product is notably the first skincare release of its kind from the brand and it extends the best features of the range to other areas of the face. This versatile, multi-benefit product functions well as a smoothing and plumping primer under makeup.

The surge in consumer demand for beauty products capable of replicating in-office results without the commitment of time and expenses associated with professional treatments underscores the desire for accessible yet effective products. These kinds of professionally inspired products offer the convenience of achieving transformative beauty outcomes from the comfort of one's own home, catering to busy lifestyles while still delivering visible and satisfying benefits.

Accessible Transformative Beauty
The surge in consumer demand for beauty products capable of replicating in-office results without the commitment of time and expenses associated with professional treatments underscores the desire for accessible yet effective products.
Skincare-makeup Hybrid
The Skin-Plumping Line Smoothing Perfecting Cream from Lawless Beauty unites skincare and makeup benefits, offering a versatile, multi-benefit product that functions well as a smoothing and plumping primer under makeup.
Professional Inspired Products
Professionally inspired beauty products, like the Skin-Plumping Line Smoothing Perfecting Cream from Lawless Beauty, cater to busy lifestyles by providing transformative beauty outcomes from the comfort of one's own home.

Industries Being Reshaped

Beauty and Skincare
Lawless Beauty's Skin-Plumping Line Smoothing Perfecting Cream disrupts the beauty and skincare industry by combining skincare and makeup benefits into a versatile product that can be used as a primer.
Cosmetics
The concept of skincare-makeup hybrid products, exemplified by Lawless Beauty's Skin-Plumping Line Smoothing Perfecting Cream, opens up disruptive innovation opportunities within the cosmetics industry.
Home Beauty Treatments
The surge in demand for professional inspired products, like Lawless Beauty's Skin-Plumping Line Smoothing Perfecting Cream, presents disruptive innovation opportunities in the home beauty treatments industry as consumers seek accessible yet effective options.
SCORE
2.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 40%
Activity 26%
Freshness 19%