The SkinnyDipped Baking Bits are a low-sugar baking product from the brand focused on providing consumers with a way to enjoy their favorite baked goods recipes in a more diet-conscious manner. The product comes in two varieties including Dark Chocolate Seat Salt and Semi-Sweet Chocolate, which are both reported to have 63% less sugar than alternatives on the market. The baking product is crafted with no stevia or sugar alcohols in the recipe, while also being non-GMO.
SkinnyDipped CEO Breezy Griffith commented on the new SkinnyDipped Baking Bits saying, "Not only are SkinnyDipped Bits ideally suited for baking because of their amazing taste, lower sugar and just-right meltability, but they’re super snackable for all the same reasons. Different from a traditional chip, we’ve given bakers and snackers alike a unique product form in a conventional lay-flat pillow pack as well as a resealable stand-up pouch, making it easy to grab a handful and save the rest.”
Why This Trend Is Growing
- Low-sugar Baking Products
- Opportunity to create more low-sugar baking products that provide tasty alternatives to traditional high-sugar options.
- Alternative Sweeteners
- Opportunity to develop and popularize alternative sweeteners that have less negative health impacts than sugar and artificial sweeteners.
- Snackable Baking Ingredients
- Opportunity to create more snackable baking ingredients that can be used both for baking and as a standalone snack for consumers on-the-go.
Industries Being Reshaped
- Food Manufacturing
- The food manufacturing industry could create more low-sugar, organic, and non-GMO products, such as baking chocolates or other baking goods.
- Health and Wellness
- The health and wellness industry can look to develop alternative sweeteners for consumers looking to reduce their sugar intake for dietary or health reasons.
- Confectionery
- The confectionery industry could create more snackable baking ingredients to appeal to consumers looking for convenient, tasty, and healthier snack options.
