EpigenCare, a consumer epigenetics-focused biotechnology company, recently unveiled a first-of-its-kind direct-to-consumer epigenetic test called SKINTELLI. With this at-home test, consumers will be able to better understand the qualities of their skin for a more personalized approach to self-care. Specifically, SKINTELLI is said to "[look] at a panel of epigenetic marks that determine the 'active' states of genes responsible for multiple skin quality factors, some of which include aging, moisture retention, and anti-oxidation."
As epigenetic changes are impacted by factors like lifestyle choices and sun exposure, the skincare test looks for dynamic qualities rather than the static ones searched for in genetic tests. To help consumers determine the products that are best for their needs, the test matches users to products from a range of skincare providers.