The line between skincare and cosmetics is becoming less defined than ever, especially with the release of products like Givaudan Active Beauty's Skin Care Highlighter. This product is touted as a "unique glowing concentrate powered by active ingredients" and takes the form of a transforming gel that can be used on the cheekbones, chin, nose, browbone and upper lip. The skincare-like makeup product boasts a microbiome-friendly formula and offers a simple way for consumers to achieve the look of "glass skin."
The Skin Care Highlighter is powered by six active ingredients that are beneficial for plumping, hydrating, brightening, plus minimizing the size of the pores and reducing redness. Some of the key ingredients in the formula are upcycled vetiver roots, Yogurtene Balance—a prebiotic and paraprobiotic.
What Makes This Trend Stand Out
- Skincare-cosmetics Integration
- The blurring line between skincare and cosmetics presents an opportunity for innovative products like microbiome-balancing highlighters.
- Microbiome-friendly Formulas
- The demand for microbiome-friendly skincare products creates a space for unique glowing concentrates powered by active ingredients like those found in Givaudan Active Beauty's Skin Care Highlighter.
- Glass Skin Craze
- The desire for glass skin fuels the popularity of transforming gels and innovative beauty products that provide a simple way to achieve a radiant complexion.
Sectors Adopting This
- Skincare
- The skincare industry can explore the opportunity to develop more products that blur the lines between skincare and cosmetics, like microbiome-balancing highlighters.
- Cosmetics
- The cosmetics industry can tap into the demand for microbiome-friendly formulas and create innovative makeup products that offer skincare benefits, such as Givaudan Active Beauty's Skin Care Highlighter.
- Beauty
- The beauty industry can capitalize on the glass skin trend by developing transformative gels and skincare-makeup hybrids that help consumers achieve a radiant and flawless complexion.
