Sticky Self-Installed Wireless Chargers

Ikea's New Sjömärke Charger is Wireless and Discreet

The Sjömärke Charger is Ikea's newest wireless charging station. The wireless Qi standard charger is discreet. Users can easily attach the wireless device to the underside of a flat piece of furniture like a desk or a table to create a charging surface without taking up surface real-estate.

Easy to install, the Sjömärke Charger works best with material between 3/8 and 7/8 of an inch thickness levels. Ikea urges users to remember not to stick the device to metal surfaces, as wireless chargers cannot correctly function through metal. The Qi wireless charging pad helps minimize loose cables, thereby reducing the appearance of clutter to help users create an organized living space. Users can position the charger where needed.

Image Credit: Ikea

Discreet Wireless Charging
The trend towards wireless chargers that are discreet and take up minimal surface space presents an opportunity for businesses in the furniture and home goods industry to innovate with product design and convenience.
Self-installed Chargers
The growing popularity of self-installed wireless chargers creates an opportunity for businesses in the home improvement and technology industries to create products that are easy to install and use.
Reducing Cable Clutter
The trend towards minimizing the appearance of clutter by reducing the need for cables and cords presents an opportunity for businesses in the technology and home goods industries to develop products that help customers create a more organized living space.

Sectors Adopting This

Furniture
Furniture businesses can take advantage of the trend towards discreet wireless charging by integrating built-in charging pads into their products, creating convenience and added value for customers.
Home Improvement
The trend towards self-installed wireless chargers presents an opportunity for home improvement businesses to develop products that are easy to install and use, providing added value for homeowners.
Technology
The trend towards reducing cable clutter presents an opportunity for technology businesses to develop innovative products, such as wireless chargers and cordless devices, that help customers create a more streamlined and organized living space.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 47%
Activity 37%
Freshness 11%