Youthful Couture Editorials

DJ and Model Sita Abellan Fronts this Edgy Fashion Story

Model and DJ Sita Abellan is the star of Vanidad Magazine‘s latest cover story that is appropriately titled 'Sita.' The publication's Spring 2016 issue highlights edgy couture staples and embodies a youthful visual aesthetic.

Captured by the lens of photographer Kinya, this Vanidad Magazine cover story features a luxe wardrobe of sequined coats, statement clutches and sculptural jewelry pieces that make a playful statement when worn. Each piece is handpicked by wardrobe stylist David Gomez-Villamediana who collaborates with hair stylist Andre Gunn, makeup artist Kouta and manicurist Ayumu Takasawa.

Featuring fashions from Prada, Calvin Klein Collection and Celine, this youthful Sita Abellan editorial celebrates a daring fashion aesthetic and pairs luxe clothes with bold hair and makeup looks.

Youthful Couture
Opportunity to create edgy, playful and daring couture designs for the younger generation.
Luxury Sequins
Disruptive innovation opportunity lies in combining traditional couture designs with sequins to create an edgy yet luxurious look.
Bold Hair and Makeup
Innovation opportunity to experiment with bold hair and makeup looks that complement edgy couture designs.

Industries Being Reshaped

Fashion
Fashion industry can capitalize on creating edgy and daring couture designs for the younger generation.
Beauty
Beauty industry can innovate by creating bold and daring makeup looks that complement edgy couture designs.
Luxury Goods
Luxury goods industry can explore the use of sequins in traditional couture designs to create luxurious yet edgy looks.
SCORE
5.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 91%
Activity 70%
Freshness 8%

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