The Simpel Switch Watch is Playful and Practical

 - Feb 5, 2012
References: simpel.myshopify & gizmodo
The Simpel Switch is a new and improved version of the slap bracelet, which was popular back in the ‘90s. Instead of focusing on the playful, purely aesthetic purpose of the original slap bracelet, the Simpel Switch re-introduces it with an added practical feature: a watch.

Targeting young adults rather than children, the Simpel Switch watch is fun, youthful and practical. Made out of manganese steel covered in silicone, the Simpel Switch watch is available in a slew of different colors including blue, pink, gray and orange. Because the band and the case are designed separately, the colors can be mixed and matched for a custom look.

The Simpel Switch combines form and function in a way that is both nostalgic and contemporary.