In London, Lixx's Bicycle Mods Are Displayed Like Sushi
Holger Mohr — February 13, 2009 — Lifestyle
References: liix.net & londonedge
The German company Lixx specializes in cool spare parts for your bike, like tattoo-inspired parts and handcuff locks to safeguard your bicycle. At the London Edge, Lixx showed up with a very cool booth in which all of their awesome parts were placed in bowls on a conveyor belt--almost like a sushi treadmill.
If customers were interested in a part, they simply plucked it from the treadmill and purchased it.
Implications - Talk about convenient shopping. This concept would work super well in a seniors home as it requires little movement. I could totally get use to picking out all of my shopping on a conveyor belt like this!
If customers were interested in a part, they simply plucked it from the treadmill and purchased it.
Implications - Talk about convenient shopping. This concept would work super well in a seniors home as it requires little movement. I could totally get use to picking out all of my shopping on a conveyor belt like this!
Trend Themes
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Bicycle Parts Display — Displaying bike parts in a unique way, such as on a conveyor belt, creates a memorable shopping experience.
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Custom Bike Accessories — Offering unique, tattoo-inspired bike accessories can differentiate a brand in the crowded bike market.
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Convenient Shopping — Innovative shopping experiences, such as using a conveyor belt, can appeal to consumers seeking convenience.
Industry Implications
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Bicycle Industry — Offering unique, customized bike parts can appeal to consumers looking to personalize their bicycles.
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Retail Industry — Innovative display and shopping concepts, such as the conveyor belt, can enhance the shopping experience and differentiate a brand.
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Seniors Living Industry — The convenient, stationary shopping experience of using a conveyor belt could benefit seniors or those with mobility limitations.
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