Historical Figure Modern Makeovers

'Secret Life Of...' Envisions Antiquated Icons Living Today

A project promoting United Kingdom history TV channel Yesterday's 'Secret Life Of...' program envisions what antiquated icons would look like if they lived today. A fun artistic endeavor, the modern makeovers have been masterfully imagined. This is due in large part to the watchful eye of Dr Suzannah Lipscomb, an award-winning academic, author and historian, who oversaw the project.

Taking over three months to complete, the 'Secret Life Of...' project gives people a different perspective of each historical figure. Showing off their personality in a way that is more relatable, the series is quite educational. For instance, William Shakespeares is depicted as a hipster who constantly keeps up with trends while a modern day Queen Elizabeth I sports a Hilary Clinton hairstyle and a stylish, designer suit.

Historical Figure Modernization
Opportunity for artists or designers to create modernized versions of historical figures for entertainment and educational purposes.
Personality-driven Rebranding
Opportunity to rebrand historical figures by showcasing their unique personalities to make them more relatable and engaging for contemporary audiences.
Timeless Imagery
Opportunity to use classic imagery for modern-day purposes through the application of contemporary designs and styles.

Industries Being Reshaped

Entertainment
Industry that can engage in celebrity and cultural rebranding by creating modernized versions of historical figures for film, television, or internet consumption.
Design and Fashion
Industry that can explore creative reinterpretation of classic or historical styles through modern fashion and graphic design, ultimately creating new and unique styles which reflect the past and present.
Education
Opportunity for educators to use modernized imagery of historical figures to make lessons more engaging and relatable for students and to spice up their learning experience.
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 30%
Freshness 8%

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